Customize Gemini (gemini.google.com) for your specific needs with Gems

What’s changing

At Google I/O 2024, we pre-announced Gems, custom AI experts that you can build across a variety of topics. In a few easy steps, you can describe what you want your Gem to do and how you’d like it to respond — Gems will help complete specific goals, tasks, and workflows based on your inputs. Gems will remember the instructions you provide, and you can access them when needed to help save time on repetitive tasks or get deep expertise. Included are Premade Gems, which allow you to easily chat with an already built, topic-defined, Gem. Most premade Gems also allow you to customize them, serving as a template for creating new Gems.

Beginning today, Gems are now available to Google Workspace customers with a Gemini Business, Enterprise, Education, or Education Premium add-on.

Who’s impacted

End users

Why you’d use them

Gemini.google.com can help you speed up time-consuming tasks, generate fresh ideas and more. With Gems, you can further leverage the power of Gemini in a way that’s customized to your needs more efficiently by minimizing repetitive prompting. We’ve provided a few premade Gems to help you get started, like a Writing editor, Coding partner, and Learning coach, and you can build your own Gems to:

Gain valuable insights: Gather targeted feedback on your new product or service from different personas or audience segments (i.e. Urbanites, Tech Enthusiast, etc.). Streamline copy editing: Get feedback and suggestions on your copy ensuring it’s clear, accurate and consistent with your desired brand, tone, and voice. Scale your marketing: Generate a prescribed set of marketing materials (emails, social media, etc.) that meet style guidelines, character limits, and more, from a single campaign brief. Stay ahead of the curve: be informed about the latest industry trends and competitive news that interest you with summaries of relevant articles, blogs, and newsletters. Elevate your instruction: Gamify your lesson plans or brainstorm creative learning experiences to boost student engagement and bring learning to life.

Additional details

Gems are available in most languages for Gemini for Workspace add-on subscribers Gems are not available to Google Workspace users accessing Gemini as an additional Google service

Getting started

Admins: Gems will be available in Gemini (gemini.google.com) by default to all Gemini Enterprise, Business, Education and Education Premium users. There is no admin control for this feature. End users: Visit the Help Center to learn more about using Gems.